Winter is beautiful, no doubt—crisp mornings, cozy sweaters, and maybe even a dusting of snow. But your skin? It’s probably not loving the season quite as much. Cold air, dry indoor heat, and harsh winds can leave your skin feeling dry, flaky, and uncomfortable.
But you don’t have to accept dull, dry skin as part of the season—not when there are quality skincare products to help keep it glowing, hydrated, and happy. Keep reading to learn how to protect your skin during winter – and how to get your hands on the right skincare products for the season.
Choose a Gentle Cleanser and Body Wash
When it comes to winter skincare, your first step is choosing a cleanser that won’t strip your skin. A gentle face wash with natural oils or fatty acids keeps your skin’s barrier intact while washing away dirt. The same goes for your body wash—pick one that hydrates rather than dries. Remember, the cold and dry air can really do a number on your skin, so the gentler your cleanser, the better.
Pro Tip: Avoid using hot water on your face or body, no matter how tempting it is in cold weather. Hot water zaps your natural moisture, leaving you with flaky or itchy skin.
Hydrate Like You Mean It
Moisturizing is the heart of any winter skincare routine. Reach for a body lotion or facial moisturizer with shea butter to help lock in moisture. Shea butter is rich in vitamins and nourishing fats, which can make a huge difference when your skin feels tight or dry. Applying it right after you step out of the shower (while your skin is still slightly damp) helps seal in hydration.
If you’re worried about fine lines or rough patches, look for formulas with hydrating ingredients like hyaluronic acid. This extra boost keeps your face smooth and plump, even when battling cold air.

Exfoliate Wisely
Exfoliating helps get rid of flaky skin, but don’t overdo it. Winter makes your skin more sensitive, so once or twice a week is enough. A gentle scrub or a product with salicylic acid can slough off dead cells without irritating your skin. After exfoliating, follow up with a rich moisturizer or body lotion to lock in that freshly revealed softness.
Shield Your Lips
Dry, cracked lips are the worst. The easiest fix? Keep a lip balm on hand at all times. A balm infused with shea butter or natural oils helps protect your lips from cold winds and indoor heating. Apply it throughout the day, and slap on a thicker layer before bed so you wake up with a soft, supple pout.
Don’t Ditch Your SPF
Yes, it’s chilly, but the winter sun still emits harmful UV rays that can lead to fine lines and sun damage. A broad-spectrum sunscreen is your best friend, even if it’s cloudy or snowing. If you’d like to simplify your routine, pick a moisturizer or foundation with built-in SPF. Your skin (and future self) will thank you.
Invest in a Humidifier
Indoor heating might feel cozy, but it dehydrates the air. Dry air can aggravate everything from itchy skin to flakiness. A humidifier adds moisture to your environment, helping your skin stay dewy instead of dry. Put one in your bedroom or any room where you spend a lot of time. It’s a small step that makes a huge difference during cold weather.
Treat Yourself to Nourishing Ingredients
Watch for calming, hydrating ingredients in your winter skincare products. Look for body lotions, creams, and serums that contain ceramides, plant extracts, or fatty acids to restore your skin barrier. A strong skin barrier can better hold onto moisture and protect you from that biting cold air.

Switch Up Your Night Routine
Your nighttime routine is your skin’s chance to recover from the day’s stress—think indoor heating, windy walks, and abrupt temperature changes. After cleansing, add a moisturizing serum or facial oil, then layer on a heavier cream or overnight mask. You’ll wake up with soft, rejuvenated skin rather than tight and uncomfortable.
Quick Tips for Extra TLC
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Stick to warm water and try to keep your shower under 10 minutes to help your skin retain its natural oils.
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Gently pat your skin with a towel to avoid aggravating dryness or sensitivity. This also leaves a bit of moisture on the surface for your body lotion to lock in.
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If your skincare routine includes anything that stings, burns or leaves you feeling extra tight and uncomfortable, it may be too harsh—especially during winter. Swap out that with a gentler option.
Pure Treesy’s Winter Essentials
Finally, let’s talk winter must-haves. If you’re looking for trustworthy products, Pure Treesy offers some great options for cold-weather care:
Gentle Body Wash
Look for a body wash enriched with natural oils like Pure Treesy’s Brixy Body Wash. It cleanses your skin without leaving it tight or dry.

Shea Butter Body Lotion
If you’re battling itchy or flaky skin, a rich body lotion with shea butter is a lifesaver. It soothes dryness, seals in moisture, and helps maintain your skin’s natural barrier. Pure Treesy’s collection of body butter, like Naked Organic Unscented Body Butter, PeaceFull Organic Body Butter, Zesty Morning Organic Body Butter, etc., is perfect for locking in hydration—especially right after a shower.
Salicylic Acid Exfoliator
Exfoliating in winter is still important—just don’t go overboard. A gentle exfoliator with salicylic acid helps remove dead skin cells without stripping your skin. Use it once or twice weekly, followed by a good moisturizer to keep your skin smooth and soft.
Hydrating Sunscreen
The winter sun can still harm your skin, leading to fine lines and damage over time. A product like Mama SOL – 100% Mineral Moisturizing Sunscreen safeguards your face from UV rays and provides an extra layer of moisture.
Combine these essentials with simple tweaks—like shorter, warm showers and consistent moisturizing—and you’ll be well on your way to healthy, glowing skin all season long.